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1.
消费者行为与零售业态变革   总被引:2,自引:0,他引:2  
全球零售业发展如火如荼,其业态形式也呈现形式多元化。随着未来规模的扩大及品牌建设的需求,大型零售企业往往经营几种以上的业态,但根据消费者行为的特点,零售将有在电子方面大力发展之势,本文就消费者行为与零售业态的关系,阐述零售业态变革的必然性及未来零售业态发展的特点。  相似文献   

2.
上海服装市场零售新业态的比较研究   总被引:2,自引:0,他引:2  
面对当前国内服装产业的发展变化,革新零售业态、控制零售终端已十分重要,而企业只有采取恰当的销售方式才能形成核心竞争力。为此采取抽样调查与全数调查相结合的研究方法,对上海零售市场进行调研,明确总结出四种新出现的服装零售业态:顶级服装百货店、销品茂、大卖场、旗舰店。同时对这四种零售新业态的典型零售店进行了比较分析,归纳了新零售业态营销特征,提出错位发展与竞争的策略。  相似文献   

3.
零售业态结构优化体系的研究   总被引:5,自引:0,他引:5  
零售业的发展与它所在的整个环境息息相关,其中零售业态结构是否合理在很大程度上决定了整个零售业的发展方向以及发展速度,对于一个特定的经济、政治、社会环境,在理论上应该存在一个最合理的零售业态结构,提出零售业态的multinomial Logistic优化模型,以便对我国经济决策的宏观调控提供一种新的思路.  相似文献   

4.
概述了中国零售市场的格局和中国零售商的现状,从零售业态的变革和业态管理模式理论出发,以屈臣氏为例,分析了顾客满足战略与差别化政策对于提升零售业的重要作用。  相似文献   

5.
随着零售业不断向多元化、个性化方向发展,超强交互体验和丰富娱乐属性成为俘获消费者的有效利器。新年伊始,家电零售巨头国美零售集团抢先布局,紧扣"平台化""娱乐化"展开战略升级,开启了新一轮零售业态转型。  相似文献   

6.
自有品牌是商业竞争发展到一定阶段的升级品,是零售企业强化品牌特色,降低经营成本,控制渠道主动权,维护市场地住,塑造核心竞争力的重要战略手段。随着零售市场竞争的加剧以及零售业态的不断创新和发展,零售企业自有品牌经营已成为零售业发展的重要趋势,企业要在日趋激烈的商战中求得生存和发展,就需要通过建立自有品牌来提升内在价值,营造差异化优势。  相似文献   

7.
服装零售业的发展与居民消费息息相关,也是零售业的重要组成部分。了解服装零售业态的未来发展趋势就有着非常重要的意义。以零售业态的生命周期理论为基础,量化后运用比较分析的方法,对未来几年内国内服装零售业态的发展趋势进行了分析。  相似文献   

8.
把握零售业态演变的规律是评判和培育新业态、制定商业规划的基础。从系统的角度看,零售业态演变是动力、条件和内部要素三个方面相互作用的结果。利用这种三因素分析框架有利于根据主客观条件全面考察新业态的适用性,并从创造竞争优势的角度找到业态创新的突破口。实现零售业态的健康发展,需要从行业、企业和政府的层面作出努力。  相似文献   

9.
作为我国流通业的主导力量,内资零售业在满足我国人民生活需求及实现商品价值等方面起着重大的作用,而作为内资零售业态的一种主要形式———内资连锁经营,则以其规模效益优势成为零售业态的一支重要力量。但随着我国零售业入世保护期的结束、其它业态的发展及消费需求的变化,内资连锁企业面临着内外双重压力。内资连锁企业要寻求更大的发展平台,实现自身高速、持续的发展,就必须将开拓农村市场纳入到自己的发展战略中,研究农村消费者的需求,制定适合于农村市场的营销策略。  相似文献   

10.
本文对我国零售业态的现状及其存在的问题进行了剖析,揭示了其内在矛盾,并进一步预测了我国零售业态的发展趋势。  相似文献   

11.
Language markedness is a common phenomenon in languages, and is reflected from hearing, vision and sense, i.e. the variation in the three aspects such as phonology, morphology and semantics. This paper focuses on the interpretation of markedness in language use following the three perspectives, i.e. pragmatic interpretation, psychological interpretation and cognitive interpretation, with an aim to define the function of markedness.  相似文献   

12.
The Williston Basin is a significant petroleum province, containing oil production zones that include the Middle Cambrian to Lower Ordovician, Upper Ordovician, Middle Devonian, Upper Devonian and Mississippian and within the Jurassic and Cretaceous. The oils of the Williston Basin exhibit a wide range of geochemical characteristics defined as "oil families", although the geochemical signature of the Cambrian Deadwood Formation and Lower Ordovician Winnipeg reservoired oils does not match any "oil family". Despite their close stratigraphic proximity, it is evident that the oils of the Lower Palaeozoic within the Williston Basin are distinct. This suggests the presence of a new "oil family" within the Williston Basin. Diagnostic geochemical signatures occur in the gasoline range chromatograms, within saturate fraction gas chromatograms and biomarker fingerprints. However, some of the established criteria and cross-plots that are currently used to segregate oils into distinct genetic families within the basin do not always meet with success, particularly when applied to the Lower Palaeozoic oils of the Deadwood and Winnipeg Formation.  相似文献   

13.
王慧 《科技信息》2008,(10):240-240
Wuthering Heights, Emily Bronte's only novel, was published in December of 1847 under the pseudonym Ellis Bell. The book did not gain immediate success, but it is now thought one of the finest novels in the English language. Catherine is the key character of this masterpiece, because everybody and everything center on her though she had a short life. We can understand this masterpiece better if we know Catherine well.  相似文献   

14.
The discovery of the prolific Ordovician Red River reservoirs in 1995 in southeastern Saskatchewan was the catalyst for extensive exploration activity which resulted in the discovery of more than 15 new Red River pools. The best yields of Red River production to date have been from dolomite reservoirs. Understanding the processes of dolomitization is, therefore, crucial for the prediction of the connectivity, spatial distribution and heterogeneity of dolomite reservoirs.The Red River reservoirs in the Midale area consist of 3~4 thin dolomitized zones, with a total thickness of about 20 m, which occur at the top of the Yeoman Formation. Two types of replacement dolomite were recognized in the Red River reservoir: dolomitized burrow infills and dolomitized host matrix. The spatial distribution of dolomite suggests that burrowing organisms played an important role in facilitating the fluid flow in the backfilled sediments. This resulted in penecontemporaneous dolomitization of burrow infills by normal seawater. The dolomite in the host matrix is interpreted as having occurred at shallow burial by evaporitic seawater during precipitation of Lake Almar anhydrite that immediately overlies the Yeoman Formation. However, the low δ18O values of dolomited burrow infills (-5.9‰~ -7.8‰, PDB) and matrix dolomites (-6.6‰~ -8.1‰, avg. -7.4‰ PDB) compared to the estimated values for the late Ordovician marine dolomite could be attributed to modification and alteration of dolomite at higher temperatures during deeper burial, which could also be responsible for its 87Sr/86Sr ratios (0.7084~0.7088) that are higher than suggested for the late Ordovician seawaters (0.7078~0.7080). The trace amounts of saddle dolomite cement in the Red River carbonates are probably related to "cannibalization" of earlier replacement dolomite during the chemical compaction.  相似文献   

15.
Location based services is promising due to its novel working style and contents.A software platform is proposed to provide application programs of typical location based services and support new applications developing efficiently. The analysis shows that this scheme is easy implemented, low cost and adapt to all kinds of mobile nework system.  相似文献   

16.
以AC-13级配为基础,将橡胶颗粒代替部分集料掺入混合料中,以低温弯曲试验为评价方法对不同橡胶颗粒掺量下沥青混合料的低温抗裂性进行研究,并引入应变能密度值对混合料的低温抗裂性进行综合评价.试验结果表明:橡胶颗粒沥青混合料试件的破坏微应变均超过2 300,满足冬寒区的技术指标;无论是否掺加橡胶颗粒,随着温度的下降,沥青混合料破坏时的最大弯拉强度增大,弯拉应变降低,劲度模量增大;弯曲应变能密度在胶粒掺量为1%左右时具有较大的弯曲应变能密度值,此时橡胶颗粒沥青混合料具有较好的低温抗裂性.  相似文献   

17.
理论推导与室内实验相结合,建立了低渗透非均质砂岩油藏启动压力梯度确定方法。首先借助油藏流场与电场相似的原理,推导了非均质砂岩油藏启动压力梯度计算公式。其次基于稳定流实验方法,建立了非均质砂岩油藏启动压力梯度测试方法。结果表明:低渗透非均质砂岩油藏的启动压力梯度确定遵循两个等效原则。平面非均质油藏的启动压力梯度等于各级渗透率段的启动压力梯度关于长度的加权平均;纵向非均质油藏的启动压力梯度等于各渗透率层的启动压力梯度关于渗透率与渗流面积乘积的加权平均。研究成果可用于有效指导低渗透非均质砂岩油藏的合理井距确定,促进该类油藏的高效开发。  相似文献   

18.
Quality traits in wheat (Triticum aestirum L.) were studied by quantitative trait locus (QTL) analysis in a recombinant inbred line (RIL) population, a set of 131 lines derived from Chuan 35050 × Shannong 483 cross (ChSh). Grains from RILs were assayed for 21 quality traits related to protein and starch. A total of 35 putative QTLs for 19 traits with a single QTL explaining 7.99-40.52% of phenotypic variations were detected on 10 chromosomes, 1D, 2A, 2D, 3B, 3D, 5A, 6A, 6B, 6D, and 7B. The additive effects of 30 QTLs were positive, contributed by Chuan 35050, the remaining 5 QTLs were negative with the additive effect contributed by Shannong 483. For protein traits, 15 QTLs were obtained and most of them were located on chromosomes 1 D, 3B and 6D, while 20 QTLs for starch traits were detected and most of them were located on chromosomes 3D, 6B and 7B. Only 7 QTLs for protein and starch traits were co-located in three regions on chromosomes 1D, 2A and 2D. These protein and starch trait QTLs showed a distinct distribution pattern in certain regions and chromosomes. Twenty-two QTLs were clustered in 6 regions of 5 chromosomes. Two QTL clusters for protein traits were located on chromosomes 1D and 3B, respectively, three clusters for starch traits on chromosomes 3D, 6B and 7B, and one cluster including protein and starch traits on chromosome 1D.  相似文献   

19.
As an American modern novelist who were famous in the literary world, Hemingway was not a person who always followed the trend but a sharp observer. At the same time, he was a tragedy maestro, he paid great attention on existence, fate and end-result. The dramatis personae's tragedy of his works was an extreme limit by all means tragedy on the meaning of fearless challenge that failed. The beauty of tragedy was not produced on the destruction of life, but now this kind of value was in the impact activity. They performed for the reader about the tragedy on challenging for the limit and the death.  相似文献   

20.
赵英华 《科技信息》2008,(12):219-220
0.Preface China has long been boasting of its colorful and immense culture which comprises of Taoism,Confucianism and Buddhism.The interwoven influence among the religions on Chinese way of thinking,on the nation's behavior in their social life throughout the long history is beyond list.  相似文献   

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