企业文化构建与家族企业可持续发展研究

家族企业是我国目前市场经济广泛发展的重要活动主体。改革开放20多年来,我国家族企业有了长足的发展。但是也存在很多问题,导致许多家族企业成长缓慢,甚至夭折。面对世界经济全球化、一体化的新形势,家族企业的生存环境正在发生巨大变化。在机遇与挑战面前,如何培育和增强家族企业的核心竞争力,从而使我国家族企业长盛不衰,是当务之急。企业文化作为核心竞争力的重要组成部分,在企业发展中发挥至关重要的作用。良好的企业文化能够促使家族企业健康成长,并保持基业常青。因此,积极研究我国改革开放以来家族企业文化存在的问题,探讨如何构建适应时代发展要求的家族企业文化的具体对策,具有十分重大的理论和现实意义。

Study on Relationship Between Corporate Culture Construction and Sustainable Development of Family Business

At present,family business is the main important activities of extensive development of the market economy.Since the reform and opening-up 20 years ago,China's family business has made great progress.However,there are many problems in our family business,leading to slow growth and even premature death.Facing the new situation of world economic globalization and integration,the survival of family business environment is undergoing tremendous changes.Facing opportunities and challenges,how to cultivate and en...