| 行为学习法在《网络营销》课程中的应用实践 |
| |
| 引用本文： | 吕忠民,李宙星.行为学习法在《网络营销》课程中的应用实践[J].科技情报开发与经济,2009,19(12). |
| |
| 作者姓名： | 吕忠民 李宙星 |
| |
| 作者单位： | 武汉职业技术学院商学院,湖北武汉,430074 |
| |
| 摘 要： | 阐述了行为学习法的实施过程,结合<网络营销>课程中的具体实践,探讨了行为学习法在商务类课程体系设计上的可行性.
|
| 关 键 词： | 行为学习 网络营销 职业教育 |
The Application Practice of the Action learning in the Course of "Internet Marketing" |
| |
| L Zhong-min,LI Zhou-xin.The Application Practice of the Action learning in the Course of "Internet Marketing"[J].Sci-Tech Information Development & Economy,2009,19(12). |
| |
| Authors: | L Zhong-min LI Zhou-xin |
| |
| Institution: | L(U) Zhong-min,LI Zhou-xin |
| |
| Abstract: | This paper expounds the implementation process of the action learning, and connecting with the concrete practice of the course of"Internet Marketing", probes into the feasibility of the action learning in the design of the business curricular system. |
| |
| Keywords: | action learning Internet marketing vocational education |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ |
|
