| 新时期中国农村居民消费行为分析 |
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| 引用本文： | 王明珠.新时期中国农村居民消费行为分析[J].长春大学学报,2006(11). |
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| 作者姓名： | 王明珠 |
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| 作者单位： | 长春大学管理学院 吉林长春130022 |
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| 基金项目： | 国家社会科学基金项目(04BJY047)，吉林大学人文社会科学研究项目(2003XX017) |
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| 摘 要： | 研究探索新时期中国农村居民消费行为及消费需求,对于改善农村居民消费结构、开拓农村市场、推进中国农村小康社会进程,具有重要的现实意义。本文以西方主流及非主流经济学的消费行为理论为根据,分析新时期中国农村居民消费行为特征,阐释了农村居民消费群体行为特征对中国农村居民消费趋势的影响。
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| 关 键 词： | 农村居民 消费行为 消费心理 消费趋势 |
Analysis of Chinese countryside's consuming behavior in new period |
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| WANG Ming-zhu.Analysis of Chinese countryside''''s consuming behavior in new period[J].Journal of Changchun University,2006(11). |
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| Authors: | WANG Ming-zhu |
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| Abstract: | There has been important actual meaning to study Chinese countryside's consuming behavior and requirement for improving their consuming structure,developing country market,pushing on progress of comparatively good living standard in Chinese country.Based on consuming behavior theory of western mainstream and non-mainstream economics,this paper analyses the characteristic of Chinese countryside's consuming behavior,expounds the effect of this characteristic on Chinese countryside's consuming trend. |
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| Keywords: | countryside consuming behavior consuming psychology consuming trend |
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