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中国的通信行业发展到目前这种状况,与1998年之前相比发生了翻天覆地的变化。本文主要从电信业改革进程、改革之前的资费状况、改革前后市场格局的变化、新环境下电信运营商的营销政策以及“价格战”所带来的恶性市场竞争等方面进行评析。 相似文献
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A calculus for services innovation 总被引:1,自引:1,他引:0
Innovation in the services area - especially in the electronic services (e-services) domain - can be systematically developed by first considering the strategic drivers and foci, then the tactical principles and enablers, and finally the operational decision attributes, all of which constitute a process or calculus of services innovation. More specifically, there are four customer drivers (i.e., collaboration, customization, integration and adaptation), three business foci (i.e., creation-focused, solution-focused and competition-focused), six business principles (i.e., reconstruct market boundaries, focus on the big picture not numbers, reach beyond existing demand, get strategic sequence right, overcome organizational hurdles and build execution into strategy), eight technical enablers (i.e., software algorithms, automation, telecommunication, collaboration, standardization, customization, organization, and globalization), and six attributes of decision informatics (i.e., decision-driven, information-based, real-time, continuously-adaptive, customer-centric and computationally-intensive). It should be noted that the four customer drivers are all directed at empowering the individual - that is, at recognizing that the individual can, respectively, contribute in a collaborative situation, receive customized or personalized attention, access an integrated system or process, and obtain adaptive real-time or just-in-time input. The developed process or calculus serves to identify the potential white spaces or blue oceans for innovation. In addition to expanding on current innovations in services and related experiences, white spaces are identified for possible future innovations; they include those that can mitigate the unforeseen consequences or abuses of earlier innovations, safeguard our rights to privacy, protect us from the always-on, interconnected world, provide us with an authoritative search engine, and generate a GDP metric that can adequately measure the growing knowledge economy, 相似文献
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赵文玉 《科技情报开发与经济》2007,17(17):219-220
介绍了国内电信业的市场形势,简述了太原市网通分公司对宽带业务的认识,从市场营销的4个基本因素(产品、价格、分销、促销)对太原市网通分公司重点业务的营销策略进行了分析。 相似文献
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IT服务市场的广阔前景正吸引着大量社会资本。目前国内几乎所有与IT相关的企业都在进入IT服务市场。如今,随着人们电子化理念的不断提升,信息化对各业务流程的不断渗入,相关系统日趋专业、复杂,开发及维护自营的模式已经满足不了当今电信业信息化系统运营的需要,电信业集团信息化项目已经开始走向外包之路。本文以电信业集团信息化项目外包为切入点,从电信业集团信息化项目外包的风险、内容、特点及动因四个方面进行简单的分析。 相似文献
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中国<反垄断法>一经出台就引起了各方关注,在电信业更是引起了轩然大波.<反垄断法>的出台究竟对电信业产生什么样的影响呢?文章将从我国电信业垄断的现状、<反垄断法>对电信行业可能产生的影响、电信行业应对<反垄断法>的主要措施、<反垄断法>的不足之处等4个方面来加以分析. 相似文献
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<正>我国互联网起步至今十几年来,在全球互联网发展浪潮的推动下,在我国改革开放、国民经济快速发展的大环境下,依靠政策、依靠科技进步走出了一条市场主导,政府推动,电信业、制造业、软件业等齐参与,引进、消化、吸收、不断创新的成功之路,取得了跨越式发展。纵观全球,互联网发展中不断出现新情况,产生新问题。 相似文献