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1.
谈现代公益海报设计与探讨   总被引:1,自引:0,他引:1  
朱晓华 《科技资讯》2012,(28):206-206
现代海报是一种快速的信息传递艺术,是一种大众化的宣传工具。海报设计必须有相当的号召力与艺术感染力,要调动形象、色彩、构图、形式感等因素形成强烈的视觉效果;它的画面应有较强的视觉中心,应力求新颖、单纯,还必须具有独特地艺术风格和设计特点。公益海报不是以收费性的商业宣传来创造经济效益,而是"免费推销"某种意识和主张,向公众输送某种文明道德观念,以提高他们的文明程度,获取良好的社会效益的海报。公益海报是为了营造一种气氛和声势,即某种社会氛围。海报是以水为中心,呼吁人们要节约用水,珍惜水资源,为子孙后代着想的整体理念。  相似文献   

2.
今春的北京,人们流行去波兰大使馆看电影。自2008年底,波兰驻华大使馆启动了“波兰电影展”活动,通过网络和海报的形式对外宣传,吸引了不少对欧洲文化心向往之的青年人前来观看。相比其他国家驻华使馆文化促进处的低调和保守,波兰的尝试让人眼前一亮。为此,本刊对“波兰电影展”的负责人——波兰大使馆文化参赞帕维尔·米莱夫斯基先生进行了采访。  相似文献   

3.
卡夫卡是二十世纪西方现代派中的杰出代表,他以自己惊世骇俗的艺术创作,另辟蹊径,为西方学拓展了艺术表现的空间,创造了一种令人不寒而粟的艺术真实。章主要从以下三方面对卡夫卡的创作进行了探寻:卡夫卡在进行艺术虚构时总是脱离不了浓重的自传色彩,这是其创作的主要特征;卡夫卡采用变形、怪诞、象征等现代派手法,使作品呈现出扑朔迷离、光怪陆离的艺术氛围;卡夫卡的作品貌似荒诞.实则真实地表现了西方现代人的生存状态.透露出浓重的悲观和绝望的色彩。  相似文献   

4.
以悬念设计具有有意注意特征的心理学原理为切入点,分析了现代悬念设计在艺术表现中的设置方法.探讨了悬念设计中好奇心、新异感、自然美学事物和社会广泛共鸣等在视觉艺术表现中的审美价值,为现代艺术设计提供了新的理论依据和思路.  相似文献   

5.
在广告产生、演变过程中的各个环节中,诸如宣传、口碑、标帜、海报、报牌、图像、杂志、广播、电视、广告报、展览会、展示会、波普艺术、欧普艺术、包装与功能改变中,在广告制作前的市场调查、消费者调查过程中,在广告的文字撰写、图像设计,如何刊登以及制作广告的方法等步骤中,无一不借助于或隐或显的修辞手段,来提升广告的商业宣传效能,增加广告的吸引力。修辞手法贯穿于广告从产生到刊登的整个过程。  相似文献   

6.
原始艺术充满神秘美的魅力。现代艺术从造型到审美都融合了原始艺术的内蕴,从而扩展了现代艺术的创造力,促进艺术风格的形成。随着现代艺术向原始艺术回归,现代艺术开始以抽象形式突破了以具体形象表现思想与感情的传统艺术的窠臼,否定内容对形式的决定作用,形成了内容即形式、形式即内容的艺术特征。  相似文献   

7.
当代中国油画现状的解析   总被引:1,自引:0,他引:1  
油画在中国发展百年有余.现在已是与中国画比肩的大画种,是中国现代艺术中最具探索精神的重要艺术形式。中国油画自上世纪八十年代开始复苏,逐渐发展成现在的多元格局。当代中国油画的多元生态主要表现为新古典、新具象、新表现、抽象四个方向,艺术形态的多元是中国油画艺术健康和成熟的表现。  相似文献   

8.
现代艺术的产生从一开始就是为了对传统艺术文化进行反叛和解构,以达达主义、波普艺术为例的现代艺术从艺术创作形式上对传统进行颠覆,艺术不再是为了表现集权意志,而是表现当下的时代生活。反本质主义正是为这样的艺术观念的转变提供了理论源泉,随着创作的过程化和艺术的生活化,种种新潮流派的出现唱响着这个时代的主旋律,艺术走向多元。  相似文献   

9.
周青奇 《科技信息》2010,(33):238-238
“东情西调”注重中西设计理念的融合,汉字作为中华民族精神形象与情感气质的载体,历经岁月、文化、社会风俗的积淀和演化而不断升华,现已成为中国海报设计中不可或缺的重要元素.本文分析了汉字在海报设计应用中的各种表现手法,结合《律动》系列海报的创作,具体阐述“东情西调”思想在汉字海报设计中的应用。  相似文献   

10.
装饰图案艺术中的传统与现代   总被引:1,自引:0,他引:1  
结合艺术设计专业的学生对中国传统图案知之甚少,对国外现代艺术不能理解吸取的问题,探讨图案艺术的传统性与现代性.论述了中国传统装饰图案造型手法与西方现代艺术表现方法的共同点及差异性.文中认为:艺术设计中的图案教学,应该培养学生对中国传统图案装饰风格、造型规律的认识,以及装饰思想的理解,加强学生对传统文化的修养;同时还应该使学生了解西方现代艺术造型的方法与思想本原.通过对中西图案造型及思想的理解,使学生认识到中西古今在造型上的相通之处,这样就不会食古不化,也不会崇洋媚外,从而拓展学生的设计思维空间.  相似文献   

11.
Language markedness is a common phenomenon in languages, and is reflected from hearing, vision and sense, i.e. the variation in the three aspects such as phonology, morphology and semantics. This paper focuses on the interpretation of markedness in language use following the three perspectives, i.e. pragmatic interpretation, psychological interpretation and cognitive interpretation, with an aim to define the function of markedness.  相似文献   

12.
The Williston Basin is a significant petroleum province, containing oil production zones that include the Middle Cambrian to Lower Ordovician, Upper Ordovician, Middle Devonian, Upper Devonian and Mississippian and within the Jurassic and Cretaceous. The oils of the Williston Basin exhibit a wide range of geochemical characteristics defined as "oil families", although the geochemical signature of the Cambrian Deadwood Formation and Lower Ordovician Winnipeg reservoired oils does not match any "oil family". Despite their close stratigraphic proximity, it is evident that the oils of the Lower Palaeozoic within the Williston Basin are distinct. This suggests the presence of a new "oil family" within the Williston Basin. Diagnostic geochemical signatures occur in the gasoline range chromatograms, within saturate fraction gas chromatograms and biomarker fingerprints. However, some of the established criteria and cross-plots that are currently used to segregate oils into distinct genetic families within the basin do not always meet with success, particularly when applied to the Lower Palaeozoic oils of the Deadwood and Winnipeg Formation.  相似文献   

13.
王慧 《科技信息》2008,(10):240-240
Wuthering Heights, Emily Bronte's only novel, was published in December of 1847 under the pseudonym Ellis Bell. The book did not gain immediate success, but it is now thought one of the finest novels in the English language. Catherine is the key character of this masterpiece, because everybody and everything center on her though she had a short life. We can understand this masterpiece better if we know Catherine well.  相似文献   

14.
The discovery of the prolific Ordovician Red River reservoirs in 1995 in southeastern Saskatchewan was the catalyst for extensive exploration activity which resulted in the discovery of more than 15 new Red River pools. The best yields of Red River production to date have been from dolomite reservoirs. Understanding the processes of dolomitization is, therefore, crucial for the prediction of the connectivity, spatial distribution and heterogeneity of dolomite reservoirs.The Red River reservoirs in the Midale area consist of 3~4 thin dolomitized zones, with a total thickness of about 20 m, which occur at the top of the Yeoman Formation. Two types of replacement dolomite were recognized in the Red River reservoir: dolomitized burrow infills and dolomitized host matrix. The spatial distribution of dolomite suggests that burrowing organisms played an important role in facilitating the fluid flow in the backfilled sediments. This resulted in penecontemporaneous dolomitization of burrow infills by normal seawater. The dolomite in the host matrix is interpreted as having occurred at shallow burial by evaporitic seawater during precipitation of Lake Almar anhydrite that immediately overlies the Yeoman Formation. However, the low δ18O values of dolomited burrow infills (-5.9‰~ -7.8‰, PDB) and matrix dolomites (-6.6‰~ -8.1‰, avg. -7.4‰ PDB) compared to the estimated values for the late Ordovician marine dolomite could be attributed to modification and alteration of dolomite at higher temperatures during deeper burial, which could also be responsible for its 87Sr/86Sr ratios (0.7084~0.7088) that are higher than suggested for the late Ordovician seawaters (0.7078~0.7080). The trace amounts of saddle dolomite cement in the Red River carbonates are probably related to "cannibalization" of earlier replacement dolomite during the chemical compaction.  相似文献   

15.
Location based services is promising due to its novel working style and contents.A software platform is proposed to provide application programs of typical location based services and support new applications developing efficiently. The analysis shows that this scheme is easy implemented, low cost and adapt to all kinds of mobile nework system.  相似文献   

16.
以AC-13级配为基础,将橡胶颗粒代替部分集料掺入混合料中,以低温弯曲试验为评价方法对不同橡胶颗粒掺量下沥青混合料的低温抗裂性进行研究,并引入应变能密度值对混合料的低温抗裂性进行综合评价.试验结果表明:橡胶颗粒沥青混合料试件的破坏微应变均超过2 300,满足冬寒区的技术指标;无论是否掺加橡胶颗粒,随着温度的下降,沥青混合料破坏时的最大弯拉强度增大,弯拉应变降低,劲度模量增大;弯曲应变能密度在胶粒掺量为1%左右时具有较大的弯曲应变能密度值,此时橡胶颗粒沥青混合料具有较好的低温抗裂性.  相似文献   

17.
AcomputergeneratorforrandomlylayeredstructuresYUJia shun1,2,HEZhen hua2(1.TheInstituteofGeologicalandNuclearSciences,NewZealand;2.StateKeyLaboratoryofOilandGasReservoirGeologyandExploitation,ChengduUniversityofTechnology,China)Abstract:Analgorithmisintrod…  相似文献   

18.
理论推导与室内实验相结合,建立了低渗透非均质砂岩油藏启动压力梯度确定方法。首先借助油藏流场与电场相似的原理,推导了非均质砂岩油藏启动压力梯度计算公式。其次基于稳定流实验方法,建立了非均质砂岩油藏启动压力梯度测试方法。结果表明:低渗透非均质砂岩油藏的启动压力梯度确定遵循两个等效原则。平面非均质油藏的启动压力梯度等于各级渗透率段的启动压力梯度关于长度的加权平均;纵向非均质油藏的启动压力梯度等于各渗透率层的启动压力梯度关于渗透率与渗流面积乘积的加权平均。研究成果可用于有效指导低渗透非均质砂岩油藏的合理井距确定,促进该类油藏的高效开发。  相似文献   

19.
Quality traits in wheat (Triticum aestirum L.) were studied by quantitative trait locus (QTL) analysis in a recombinant inbred line (RIL) population, a set of 131 lines derived from Chuan 35050 × Shannong 483 cross (ChSh). Grains from RILs were assayed for 21 quality traits related to protein and starch. A total of 35 putative QTLs for 19 traits with a single QTL explaining 7.99-40.52% of phenotypic variations were detected on 10 chromosomes, 1D, 2A, 2D, 3B, 3D, 5A, 6A, 6B, 6D, and 7B. The additive effects of 30 QTLs were positive, contributed by Chuan 35050, the remaining 5 QTLs were negative with the additive effect contributed by Shannong 483. For protein traits, 15 QTLs were obtained and most of them were located on chromosomes 1 D, 3B and 6D, while 20 QTLs for starch traits were detected and most of them were located on chromosomes 3D, 6B and 7B. Only 7 QTLs for protein and starch traits were co-located in three regions on chromosomes 1D, 2A and 2D. These protein and starch trait QTLs showed a distinct distribution pattern in certain regions and chromosomes. Twenty-two QTLs were clustered in 6 regions of 5 chromosomes. Two QTL clusters for protein traits were located on chromosomes 1D and 3B, respectively, three clusters for starch traits on chromosomes 3D, 6B and 7B, and one cluster including protein and starch traits on chromosome 1D.  相似文献   

20.
As an American modern novelist who were famous in the literary world, Hemingway was not a person who always followed the trend but a sharp observer. At the same time, he was a tragedy maestro, he paid great attention on existence, fate and end-result. The dramatis personae's tragedy of his works was an extreme limit by all means tragedy on the meaning of fearless challenge that failed. The beauty of tragedy was not produced on the destruction of life, but now this kind of value was in the impact activity. They performed for the reader about the tragedy on challenging for the limit and the death.  相似文献   

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