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我国物业管理企业可持续发展策略探讨
引用本文:张念红. 我国物业管理企业可持续发展策略探讨[J]. 科技情报开发与经济, 2006, 16(14): 173-174
作者姓名:张念红
作者单位:无锡听涛园度假俱乐部有限公司,江苏,无锡,214064
摘    要:企业在社会的可持续发展中肩负着不可推卸的责任。在新形势下,物业管理企业可以从强化品牌意识、建设优秀的企业文化、改善人力资源结构、增加物业管理的科技含量、实施规模化战略等方面着手确保企业实现可持续发展。

关 键 词:物业管理  可持续发展  企业文化  品牌建设  竞争优势
文章编号:1005-6033(2006)14-0173-02
收稿时间:2006-02-14
修稿时间:2006-02-14

Probe into the Sustainable Development Strategy of Our Country''''s Property Management Enterprise
ZHANG Nian-hong. Probe into the Sustainable Development Strategy of Our Country''''s Property Management Enterprise[J]. Sci-Tech Information Development & Economy, 2006, 16(14): 173-174
Authors:ZHANG Nian-hong
Affiliation:ZHANG Nian-hong
Abstract:The enterprise shoulders the unshirkable responsibility in the sustainable development of the society.Under the new situation the property management enterprise should guarantee realizing its sustainable development from aspects of strengthening the brand consciousness,building the excellent enterprise culture,improving the human resource structure,increasing the sci-tech contents of the property management,and implementing the scale strategy,etc.
Keywords:property management  sustainable development  enterprise culture  brand construction  competitive superiority
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