| 旅游线路开发正外部性问题内在化分析 |
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| 引用本文： | 张振家.旅游线路开发正外部性问题内在化分析[J].沈阳大学学报,2009,21(2):25-27. |
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| 作者姓名： | 张振家 |
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| 作者单位： | 沈阳大学,旅游与地理科学学院,辽宁,沈阳,110044 |
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| 摘 要： | 结合我国旅游线路开发实际，应用经济学中正外部性问题内在化（本文未涉及负外部性问题）的相关理论，对旅游线路更新速度缓慢及缺乏创新精神这一热点问题进行了理论剖析，试图从理论入手找到问题的症结点。认为对创新性旅游线路开发申请“商标”注册，以及建立旅游线路专营，是两个可以实施的解决办法。
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| 关 键 词： | 旅游线路 正外部性 市场失灵 内在化分析 商标注册 旅游线路专营 |
Analysis on Internalization of Positive Externality of Traveling Line Development |
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| ZHANG Zhenjia.Analysis on Internalization of Positive Externality of Traveling Line Development[J].Journal of Shenyang University,2009,21(2):25-27. |
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| Authors: | ZHANG Zhenjia |
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| Institution: | ZHANG Zhenjia (School of Tourism and Geographical Science, Shenyang University, Shenyang 110044, China) |
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| Abstract: | The practical problems of traveling line development in our country are discussed. By using the related theory of internalization of positive externality in economics, the root reasons of the tough problem that the update of traveling lines is slow and the innovative spirit is lack are analyzed in details. The analysis results show that applying for the trademark registration to the innovative traveling lines and establishing the traveling line monopolization are the two of the effective solutions. |
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| Keywords: | traveling lines positive externality market failure internalization analysis trademark registration traveling line monopolization |
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