| 图书馆信息营销企业化经营的模式与运作策略 |
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| 引用本文： | 赵石萍. 图书馆信息营销企业化经营的模式与运作策略[J]. 科技情报开发与经济, 2007, 17(16): 68-69 |
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| 作者姓名： | 赵石萍 |
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| 作者单位： | 曲阜师范大学图书馆,山东曲阜,273165 |
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| 摘 要： | 针对图书馆信息营销企业化运营中存在的问题,提出了相应的模式与运作策略。
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| 关 键 词： | 图书馆 信息营销 企业化经营 |
| 文章编号： | 1005-6033（2007）16-0068-02 |
| 收稿时间： | 2007-01-30 |
| 修稿时间： | 2007-01-30 |
Discussion on the Modes and Operation Tactics of the Enterprise-like Management of Library's Information Marketing |
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| ZHAO Shi-ping. Discussion on the Modes and Operation Tactics of the Enterprise-like Management of Library's Information Marketing[J]. Sci-Tech Information Development & Economy, 2007, 17(16): 68-69 |
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| Authors: | ZHAO Shi-ping |
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| Affiliation: | ZHAO Shi-ping |
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| Abstract: | In the light of the problems existing in the enterprise-like management of the library's information marketing, this paper advances some corresponding modes and operation tactics. |
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| Keywords: | library information marketing enterprise-like management |
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