| 大学生淘宝创业调查研究——以电子商务专业学生为例 |
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| 引用本文： | 木薇,刘倩云. 大学生淘宝创业调查研究——以电子商务专业学生为例[J]. 长沙大学学报, 2014, 0(6): 34-36 |
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| 作者姓名： | 木薇 刘倩云 |
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| 作者单位： | 宿州学院经济管理学院,安徽 宿州,234000 |
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| 基金项目： | 大学生创新创业训练计划项目，安徽省省级创业实践项目“自然元素生态有机小商品专卖”，编号AH201310379107；宿州学院教研项目“《电子商务业务实训》课程实验实训项目的开发与优化研究”，编号szxyjyxm201336。 |
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| 摘 要： | 通过对在校电子商务专业大学生进行问卷调查,分别从个人能力、货源问题、淘宝规则和创业环境几个角度对大学生淘宝创业现状进行分析,指出应通过加强大学生网上创业意识的培养、增加校企合作、充分利用政策支持和熟悉淘宝规则等方面推动大学生淘宝创业。
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| 关 键 词： | 电子商务 淘宝 创业 |
Analysis on Undergraduates Starting Business at Taobao |
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| MU Wei,LIU Qianyun. Analysis on Undergraduates Starting Business at Taobao[J]. Journal of Changsha University, 2014, 0(6): 34-36 |
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| Authors: | MU Wei LIU Qianyun |
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| Affiliation: | (School of Economics and Management, Suzhou University, Suzhou Anhui 234000, China) |
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| Abstract: | Based on the questionnaire survey of students major in e-commerce venture,the article analyzes current situation of under-graduates starting their business at Taobao from angles of personal capacity,supply issues,Taobao rules and venture environment respectively.It is indicated that in order to promote college students starting their business at Taobao,it is necessary to strengthen the venture awareness of students,increase the school-enterprise cooperation,make full use of policy support and be familiar with Taobao rules. |
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| Keywords: | e-commerce Taobao venture |
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