| The Effectiveness of Cross-cultural Competence in Joint Ventures |
| |
| 作者姓名： | 范徴 童静薇 |
| |
| 作者单位： | DepartmentofBusinessAdministration,ShanghaiInternationalStudiesUniversity,Shanghai200083 |
| |
| 摘 要： | The paper uses the theory of core competence based on knowledge capital to build up international joint venture‘s effective capability system of cross-culture. It involves in forming common mind of business, strategies of glocalization, complementary skills of cross-culture and cross-cultural training. It also presents the case of Lansheng Daewoo Corp to give a positive analysis.
|
| 关 键 词： | 文化差异 跨国贸易 文化背景 跨文化交际 |
The Effectiveness of Cross-cultural Competence in Joint Ventures |
| |
| FAN Zheng,TONG Jing-wei.The Effectiveness of Cross-cultural Competence in Joint Ventures[J].Journal of Donghua University,2005,22(1):133-136. |
| |
| Authors: | FAN Zheng TONG Jing-wei |
| |
| Abstract: | The paper uses the theory of core competence based on knowledge capital to build up international joint venture's effective capability system of cross-culture. It involves in forming common mind of business, strategies of glocalization, complementary skills of cross-culture and cross-cultural training. It also presents the case of Lansheng Daewoo Corp to give a positive analysis. |
| |
| Keywords: | cross-cultural competence joint ventures effectiveness |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ |
