英语广告文体与英语教学

从文体学的角度，通过对英语广告文体在版面设置、句法结构、词汇和修辞四个语言层面的分析，说明大学英语教学从文体学的角度出发的必要性和重要性。大学英语教学如果能从文体学的角度开展教学，势必能提高学生的文化素质，实现“培养和提高学生运用语言的能力”这一教学目的，从而实现我国倡导的实施素质教育、提高全民素质这一目标。

English Stylistics and English Teaching

This passage is intended to show that it is essential to carry out college English teaching from the point of English stylistics.It analyses the English advertisements in the layout,syntax,vocabulary and rhetoric.It states if college Enlish teaching could be carried out from the point of stylistics that the students' cultural accomplishments could be improved,the teaching aim to foster and improve the students' ability to have a perfect command of the language could be achieved and the goal to advocate quality education to enhance the quality of the entire nation could be achieved.