| 浅谈钢铁行业的品牌建设 |
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| 引用本文： | 耿华师.浅谈钢铁行业的品牌建设[J].科技情报开发与经济,2011,21(3):194-195. |
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| 作者姓名： | 耿华师 |
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| 作者单位： | 太钢不锈钢股份有限公司,山西太原,030003 |
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| 摘 要： | 分析了钢铁行业所面临的问题和挑战,阐述了在钢铁行业进行品牌建设的必要性和重要意义,提出了在钢铁行业进行品牌建设的实施措施。
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| 关 键 词： | 钢铁行业 品牌建设 实施措施 |
Talking about the Brand Construction in Steel Industry |
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| GENG Hua-shi.Talking about the Brand Construction in Steel Industry[J].Sci-Tech Information Development & Economy,2011,21(3):194-195. |
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| Authors: | GENG Hua-shi |
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| Institution: | GENG Hua-shi |
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| Abstract: | This paper analyzes the problems and challenges faced by the steel industry,expounds the necessity and important significance of carrying out the brand construction in steel industry,and puts forward some measures for implementing the brand construction in steel industry. |
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| Keywords: | steel industry brand construction implementing measure |
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