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社会变革与服装设计
引用本文:方敏,张喆. 社会变革与服装设计[J]. 西安工程科技学院学报, 1992, 0(3)
作者姓名:方敏  张喆
作者单位:西北纺织工学院服装系,西北纺织工学院管理系
摘    要:服装是一种社会化商品,社会变革影响人们的服装选择,而流行服装又反映了社会的发展。本文就经济发展,家庭结构变化和生活多样化三才面分析了社会发展带来的生活观念的变化,深入探讨了由此产生的对服装需求的转变,认为在九十年代,服装设计人员只有深入理解与认识这些变化,提高知识修养,才能达成与消费者的心理沟通,进而设计出满足消费者需求的产品。

关 键 词:服装设计  社会变革  消费心理

Social Evolution and Fashion Design
Fang Min,Zhang Zhe Deparfment of Clothing Depatment of Managerial Engineering. Social Evolution and Fashion Design[J]. Journal of Xi an University of Engineering Science and Technology, 1992, 0(3)
Authors:Fang Min  Zhang Zhe Deparfment of Clothing Depatment of Managerial Engineering
Affiliation:Fang Min;Zhang Zhe Deparfment of Clothing Depatment of Managerial Engineering
Abstract:Clothing is a type of social goods. The social evolution affects people's choice in clothing,andfashion clothing reflects social evolution. This paper considers the changes of people's life opinions.resulting from economic development,change of family structure and diversity of daily life,analysesthe effects of these changes in the demand of clothing, and points out that in 1990's,fashion design-ers must recognize these changes, understand their influences and improve their own knowledgestructure, thus achieve the goal of communicating with consumers by design and providing the de-mand-satisfying products.
Keywords:Fashion design  Social evolution  Consumer's  Psychology
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