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比较优势与新建本科院校发展战略
引用本文:赵凤娟.比较优势与新建本科院校发展战略[J].井冈山学院学报,2011(4).
作者姓名:赵凤娟
作者单位:山东工商学院;
基金项目:山东省社会科学规划重点课题“构建社会主义和谐社会与大学的使命研究”(项目编号:07BJYJ05); 山东省教育科学规划课题“地方高校服务于地方和谐社会建设研究”(项目编号:08GG107)
摘    要:我国新建本科院校在当前日益激烈的高校竞争中尚处于相对劣势地位。恰当地运用比较优势理论,实施比较优势战略是新建本科院校提升竞争力的关键。新建本科院校实施比较优势战略需以资源为依托,以需求为导向,实行差异化和目标集聚化发展。

关 键 词:比较优势  新建本科院校  发展战略  

Comparative Advantages and the Development Strategies for Newly-established Universities
ZHAO Feng-juan.Comparative Advantages and the Development Strategies for Newly-established Universities[J].Journal of Jinggangshan University,2011(4).
Authors:ZHAO Feng-juan
Institution:ZHAO Feng-juan(School of Public Management,Shandong Institute of Business and Technology,Yantai 264005,China)
Abstract:Newly-established universities are at a disadvantage in the current increasingly fierce competitions between higher-education institutions.Felicitous Application of comparative advantage theory and implementation of comparative advantage strategy is the key for newly-established universities to improve their competitiveness.Their comparative advantage strategies should be resources-based,demand-oriented,and difference-and target-agglomeration-concentrated.
Keywords:comparative advantage  newly-established university  development strategy  
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