| 旅游纪念品发展对策分析 |
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| 引用本文： | 张薇薇,傅桦,刘丽丽. 旅游纪念品发展对策分析[J]. 首都师范大学学报(自然科学版), 2006, 27(6): 82-85 |
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| 作者姓名： | 张薇薇 傅桦 刘丽丽 |
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| 作者单位： | 首都师范大学资源环境与旅游学院,北京,100037;首都师范大学资源环境与旅游学院,北京,100037;首都师范大学资源环境与旅游学院,北京,100037 |
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| 摘 要： | 旅游纪念品是特色旅游商品,它是旅游景区独特文化的载体.我国旅游纪念品的发展一直是旅游业发展的“弱项”,如何才能使弱项变强?本文围绕这一问题,在分析我国旅游纪念品发展现状基础上,揭示出存在问题并提出旅游纪念品发展的对策建议.
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| 关 键 词： | 旅游纪念品 现状 发展对策 |
| 收稿时间： | 2005-04-15 |
| 修稿时间： | 2005-04-15 |
Countermeasure Analysis of Developing China's Tour Souvenir |
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| Zhang Weiwei,Fu Hua,Liu Lili. Countermeasure Analysis of Developing China's Tour Souvenir[J]. Journal of Capital Normal University(Natural Science Edition), 2006, 27(6): 82-85 |
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| Authors: | Zhang Weiwei Fu Hua Liu Lili |
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| Affiliation: | Capital Normal University, Beijing 100037 |
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| Abstract: | Tour souvenir is belonging to the special tour goods which is a carrier of the unique culture of tourist resorts.The development of tour souvenir is the weak point of China's tour industry,so how to change this situation? This passage will surround this question,on the basis of analyzing the present situation,disclose problems and raise the countermeasure and suggestion of developing China's tour souvenir. |
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| Keywords: | tour souvenir present situation developmental countermeasure. |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ |
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