| 关于电力市场营销经营战略的思考 |
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| 引用本文： | 李惠. 关于电力市场营销经营战略的思考[J]. 科技情报开发与经济, 2005, 15(17): 95-97 |
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| 作者姓名： | 李惠 |
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| 作者单位： | 太原供电分公司南城供电支公司,山西,太原,030006 |
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| 摘 要： | 阐述了计划经济下与市场经济下的电力工业在市场观念、竞争和效益意识、服务理念等方面存在的区别，同时指出电力市场营销的经营策略及其重要睦和特殊性。
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| 关 键 词： | 电力市场 营销 经营战略 |
| 文章编号： | 1005-6033（2005）17-0095-03 |
| 收稿时间： | 2005-05-16 |
| 修稿时间： | 2005-05-16 |
Considerations about the Marketing and Operating Strategy on the Electric Power Market |
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| LI Hui. Considerations about the Marketing and Operating Strategy on the Electric Power Market[J]. Sci-Tech Information Development & Economy, 2005, 15(17): 95-97 |
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| Authors: | LI Hui |
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| Abstract: | This paper expounds the distinguishes of the market conception, the competition and efficiency consciousness, and the service conception, etc. of the power industry under the planning economy and the market economy, and points out the operating strategy on the electric power market and the importance and the significance of the operating strategy. |
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| Keywords: | electric power market marketing operating strategy |
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