上饶市旅行社外部经营环境浅析

任何企业都需要随着经营环境的变化来调整经营策略，因而管理人员着眼于环境因素来进行战略抉择是十分重要的。本文对上饶市旅行社外部经营环境的优势与劣势进行分析，为旅行社经营管理者和旅游行政管理部门提供了有益的借鉴。

Analysis on Advantages and Disadvantages in Outer Management Environment in Shangrao Travel Agencies

Any corporations need to adjust their strategies to the change of management environment.In order to deal with these changes,the manager should pay attention to the key elements while adopting relevant strategies.After comparing the advantages and disadvantages of the travel agencies' outer management environment in ShangRao city,the thesis offers references to the managers and the administration departments of tourism,which enables them to exert their advantages and avoid their shortcomings,thus stimulates the development of ShangRao travel agencies.