国内电子商务发展浅析

电子商务作为网络经济的主要发展形式,正以其价格低廉和给客户带来的新奇体验等优势不断吸引更多的受众.同时,B-C方式下电子支付安全性和实物交付时滞所带来的信任危机始终困扰着国内的电子商务企业,众多网络商店的低存活率清晰地呈现了电子商务所面临的困境.以B-C方式下的网络商店为切入点,分析了国内电子商务发展所面临的机遇和挑战.

Analysis on the Development of China''''s E-commerce

As the main developing form of the net economy, E-commerce is attracting more and more clients with its inexpensive price and the fancy experience. And the domestic E-commerce enterprises have been always puzzled by the crisis of confidence brought about by the security of the electronic payment under B-C mode and the time lag of the payment in kind. The lower fraction surviving of numerous net stores represents clearly the difficult position faced by Ecommerce. Taking the net store under B-C mode as the cutting-in point, this paper analyzes on the opportunities and challenges faced by domestic E-commerce.