| 试论网络环境下企业竞争情报的获取途径 |
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| 引用本文： | 袁艳.试论网络环境下企业竞争情报的获取途径[J].科技情报开发与经济,2012,22(13):83-85. |
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| 作者姓名： | 袁艳 |
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| 作者单位： | 广东省海洋工程职业技术学校图书馆,广东 广州,510320 |
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| 摘 要： | 竞争情报是企业获得和保持竞争优势的重要资源,而竞争情报的获取又是竞争情报的核心内容。网络信息是一种重要的竞争情报源,是情报人员获取竞争情报最便捷的途径。论述了从网络数据库、企业网站、网络社区获取竞争情报的方法。
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| 关 键 词： | 竞争情报 网络数据库 企业网站 网络社区 |
Discussion on Enterprise' s Approach of Achieving the Competitive Intelligence |
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| YUAN Yan.Discussion on Enterprise' s Approach of Achieving the Competitive Intelligence[J].Sci-Tech Information Development & Economy,2012,22(13):83-85. |
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| Authors: | YUAN Yan |
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| Abstract: | The competitive intdligence is an important resource for advantage, and to gain the competitive intelligence is a core content of the competitive intelligence. The network information, which is an important source of the competitive intelligence, is most convenient way for intelligence professionals to gain the competitive intelligence. This paper discusses some methods for gaining the competitive intelligence from network database, enterprise website and network community. |
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| Keywords: | competitive intelligence network database enterprise website network community |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ |
