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上海弄堂风情游开发研究
引用本文:周燕,邱扶东. 上海弄堂风情游开发研究[J]. 江西科技师范学院学报, 2009, 0(1): 47-49
作者姓名:周燕  邱扶东
作者单位:华东师范大学商学院,上海市,200241
摘    要:近年来,随着上海都市文化旅游的快速发展,上海弄堂风情游作为文化旅游的项目之一,表现出了前所未有的发展势头。上海弄堂风情游是以上海弄堂特有的风貌、风物、风光、风情为特色的都市旅游。上海弄堂风情游的开发模式,主要有弄堂建筑、弄堂游戏、弄堂小吃、弄堂故居和旧址、弄堂家庭旅馆、弄堂人家和弄堂休闲娱乐街区等。在进一步开发过程中要注意加大开发力度、抓住国内市场、注重产品多样化和做好保护工作等问题。

关 键 词:上海  弄堂风情游  开发模式

Study of the Exploitation of Shanghai Nongtang Tourism
Zhou Yan,Qiu Fudong. Study of the Exploitation of Shanghai Nongtang Tourism[J]. Journal of Jiangxi Science & Technology Normal University, 2009, 0(1): 47-49
Authors:Zhou Yan  Qiu Fudong
Affiliation:East China Normal University;Shanghai 200241;P.R. China
Abstract:In recent years, with the rapid development of urban cultural tourism in Shanghai, Shanghai nongtang tourism, as one of the items of cultural tourism, has displayed an unprecedented momentum for development. Shanghai nongtang tourism is characterized by the unique view, architectures, scene and style of nongtang. The main exploitation patterns of Shanghai nongtang tourism include nongtang architectures, nongtang games, nongtang snacks, nongtang former residences and sites, nongtang family inns, nongtang fam...
Keywords:Shanghai  nongtang tourism  exploitation pattern  
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