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网络晒客的大众传播学解读
引用本文:戎彦.网络晒客的大众传播学解读[J].浙江万里学院学报,2008,21(6):7-9.
作者姓名:戎彦
作者单位:浙江万里学院,宁波,315100
摘    要:互联网类似“晒客”的信息分享、传播形式非常普遍,文章选择有代表性的“晒客”,从大众传播学的角度对其进行了分析,希望对此类信息传播有较为全面、理性的认识。

关 键 词:网络  大众传播  晒客

Analysis of Internet Sharers from New MC Effect Theory
RONG Yan.Analysis of Internet Sharers from New MC Effect Theory[J].Journal of Zhejiang Wanli University,2008,21(6):7-9.
Authors:RONG Yan
Institution:RONG Yan (Zhejiang Wanli University, Ningbo 315100)
Abstract:Sharer is a type of netizens who likes to show and share information with others on Internet. This community ts so active that their effects can not be ignored. Like netizens engaged in blog, flash and video, sharer can reflect the focuses or heating topics of community. By selecting typical samples, this article analyzes sharers from perspective of new theories on effects of Mass Communication (MC), in an attempt to have better understanding of such new information-sharing communication.
Keywords:internet  communication  sharer
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