商务模拟公司综合实训平台建设与完善研究

“商务模拟公司”作为工商管理专业和市场营销专业的创新性及实践性教学实训平台，是以背景公司业务活动进行设计和安排“商务模拟公司”实训、实习经营实践活动，在一定程度上能够增强实践教学的可操作性，使学生在商务模拟公司经营活动中不断感受和强化公司实践活动的具体决策和工作流程。近年来，由于各大院校在模拟商务公司建设上的不完善，导致仿真性差，效率低下。因此，完善商务模拟公司的保障监控机制，进行创新，加强教师队伍的建设与分工，实行商务模拟公司运行的标准化．业务程序化，各项规章制度化，对商务模拟公司进行日常监控及中长期监控，把握商务模拟公司发展的动态性．积极寻求优秀背景公司的支持，规范各项管理制度，建立统一的网络协调中心，已成为＂-3务之急。

Study on Comprehensive Construction and Improvement of Practical Training Platform for the Business Simulation Companies

＂Business Simulated company＂ refers to the business management and marketing innovation and practice teaching training platform, is carries on the design and arrangement of ＂business Simulated company＂ practice, practice activities in the background of the business activities of the company, to a certain extent, strengthen practice teaching operability, make students specific decisions and work flow constantly feeling and strengthen corporate practice in business Simulated company in business activities. In recent years, because the universities not perfect in construction simulation Business Company, the result of the simulation is poor, low efficiency, therefore, improve the supervision mechanism, business Simulated company to carry on the innovation, strengthen the construction of teacher team and division of labor, a business Simulated company run standard, service procedures, rules and regulations, carry out daily monitoring and long-term monitoring of business Simulated company, dynamic grasp business Simulated company development, actively seeking excellent background company support, standardize the management system, establish the network coordination center unified become a pressing matter of the moment.