试论教育产业运作与地方高校的生存和发展

本文论述了教育产业运作对经济发展、教育改革、教育规模发展的指导意义，指出了教 育产业运作对地方高校在办学体制、办学特色、办学经费、生源质量方面带来的生存危机和在政策 导向、舆论支持、观念更新等方面给地方高校的发展带来的新机遇。同时，文章就地方高校如何抓 住机遇，坚持质量，加强内涵建设，开展多元化办学，注重学校形象塑造等方面提出了建议。

The Significance of Education Industry Operation to Local Higher School's Existence and Development

In this thesis,the author discusses the instructive significance of the Education Industry operation to the economic development, the education innovation and the development of the education scale; the au- thor also points out the existence crisis from the educational industry operaion in the aspects of the system, the characteristics and the funds for running a school as wen as the quality of student resource; meanwhile, the instruction of policies, the supporting of public opinions and the innovation of ideas bring the new op- portunities for local higher school's development. bet, a constructive cogitation on how local higher school grasp opportunities, hold qualities, strengthen the intensive construction, diversify the school-running and emphasize on the image creation is submitted.