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关于韶关发展生态文明旅游的思考
引用本文:卢东华. 关于韶关发展生态文明旅游的思考[J]. 韶关学院学报, 2013, 34(1): 102-104
作者姓名:卢东华
作者单位:韶关市旅游局,广东韶关,512002
摘    要:韶关生态旅游资源非常丰富,旅游产业发展已有一定基础并且发展潜力巨大。通过分析目前韶关旅游资源和旅游发展现状,提出当前为进一步加快韶关生态文明建设,发展文明旅游,应该着重围绕"一二三四五"的发展思路进行。一个目标,就是以发展生态文明旅游为目标;二个原则,就是以建设文明生态和发展文明旅游为原则;三个轴心,就是以大丹霞、大南岭、大南华为轴心;四个举措,就是造产品、造品牌、造环境、造市场;五个品牌,就是韶关旅游要打响森林、温泉、遗产、宗教、民俗五张王牌。

关 键 词:韶关  旅游  文明  生态  品牌

On The Development of Shaoguan Ecological Civilization Tourism
LU Dong-hua. On The Development of Shaoguan Ecological Civilization Tourism[J]. Journal of Shaoguan University(Social Science Edition), 2013, 34(1): 102-104
Authors:LU Dong-hua
Affiliation:LU Dong-hua(Shaoguan Tourism Administration Bureau,Shaoguan 512002,Guangdong,China)
Abstract:Shaoguan is rich in eco-tourism resources.The development of the tourism industry has a certain basis and huge growth potential.The author in the thesis will attempt to analyze Shaoguan resources and tourism development status quo and propose to focuse on the’12345’development countermeasures to further speed up Shaoguan ecological civilization construction and development of civilized travel.’A Goal’ means to the target of the development of ecological civilization tourism;’Two Principles’ refers to the principles to build civilized eco and develop the civilization tourism;’The Three Axes’ explains the three axes of the development of Grand Danxia,Grand Nanling and Grand Nanhua;’The Four Initiatives’ means to manufacture products,to create brands and environment and means the marketing;while"The Five Brands" explains to develop Shaoguan tourism,the development of the forests,hot springs,heritage,religion and folk custom should be paid much more attention to and make them the five famous brands.
Keywords:travel  civilization  ecology  brand brand
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