| 广告摄影中常见题材的拍摄与布光 |
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| 引用本文： | 李瑞光. 广告摄影中常见题材的拍摄与布光[J]. 中州大学学报, 2002, 0(2): 29-31 |
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| 作者姓名： | 李瑞光 |
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| 作者单位： | 中州大学艺术学院,河南,郑州,450005 |
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| 摘 要： | 摄影是一门纪实的艺术,作为视觉传达的一种表现形式,在广告中应用广泛;广告摄影必须传播真实的信息,必须具有较强的视觉冲击力和吸引力。这两个专业特征的体现要靠精度的摄影技求。摄影是一门摄影师与光线合作的艺术。观察题材和表现题材都需要光,这里论述几种常见题材的拍摄方法及用光的规律。
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| 关 键 词： | 广告摄影 光源 布光 反光 背景光 轮廓光 装饰光 |
| 文章编号： | 1008-3715(2002)02-0029-03 |
| 修稿时间： | 2001-11-03 |
The Usual Photography Methods and Laws in Using Light in Advertising Photography |
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| Li Rui - guang. The Usual Photography Methods and Laws in Using Light in Advertising Photography[J]. Journal of Zhongzhou University, 2002, 0(2): 29-31 |
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| Authors: | Li Rui - guang |
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| Abstract: | Photography is a kind of documentary art, It is widely applied in advertisements as a formation of visual transmisson. Advertising photography must transmit real information and have stronger visual impact and attractions It need precisive photography tech - nology which embody the Characteristics of this two majors. Photography is a kind of art that is a combination of light. It both need light in observing and embodying material. We only discuss some types of easy - to - see photography methods and laws in using light. |
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| Keywords: | advertising photography a light of source a light of setting the reflex of light a light of back ground a light of outline alight of decoration |
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