| 传统美学在广告招贴设计中的体现 |
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| 引用本文： | 王慧洋. 传统美学在广告招贴设计中的体现[J]. 孝感学院学报, 2007, 0(Z1) |
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| 作者姓名： | 王慧洋 |
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| 作者单位： | 孝感一中 湖北孝感432000 |
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| 摘 要： | 中国传统美学中的审美理念对现代广告招贴的设计思想有着潜移默化的影响,而广告招贴设计思想反过来又影响着传统的审美观。文章论述了传统美学观在现代广告招贴设计中的体现,分析了传统美学对现代广告招贴设计的影响,希望有助于招贴艺术设计的发展。
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| 关 键 词： | 传统美学 招贴设计 影响 |
Reflection of Traditional Aesthetics in the Advertising Posters |
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| Wang Huiyang. Reflection of Traditional Aesthetics in the Advertising Posters[J]. JOURNAL OF XIAOGAN UNIVERSITY, 2007, 0(Z1) |
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| Authors: | Wang Huiyang |
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| Abstract: | Aesthetic concepts of traditional Chinese aesthetics have a subtle impact on the design of modern advertising posters,and in turn affects the traditional aesthetics.This paper discusses the reflection of traditional aesthetics in the design of modern advertising posters and analyses the impact of traditional aesthetics on the design of modern advertising posters,hoping to contribute to the development of poster art design. |
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| Keywords: | traditional aesthetics poster design impact |
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