| 基于IPA分析的广西入境旅游客源市场竞争力时空变化研究 |
| |
| 引用本文： | 韦福巍,;甘永萍,;谢莲花.基于IPA分析的广西入境旅游客源市场竞争力时空变化研究[J].河池师专学报,2009(5):99-103. |
| |
| 作者姓名： | 韦福巍 ;甘永萍 ;谢莲花 |
| |
| 作者单位： | [1]河池学院政治与法律系,广西宜州546300; [2]广西师范学院资源与环境科学学院;,广西宜州546300; [3]管理科学学院,广西南宁530001 |
| |
| 基金项目： | 广西哲学社会科学“十一五”规划2008年度资助项目（08CJY010）. |
| |
| 摘 要： | 随着国际旅游市场竞争的激烈化,对入境旅游市场进行准确定位并有层次、有重点的开发是广西入境旅游未来发展的关键。以广西入境旅游市场为对象,首先引入显示性比较优势指标测度了广西在各个入境旅游客源市场上的竞争力,然后利用重要性—业绩分析方法从静态和动态两个角度分析了广西在各个入境旅游客源市场上的竞争力及该市场在中国入境旅游客源市场上的重要性的关系,完成对广西入境旅游客源市场竞争力的时空变化研究。
|
| 关 键 词： | 显示性比较优势指标 重要性—业绩分析 入境旅游客源市场 竞争力 广西 |
The Analysis of the Spatial and Time Variation of Guangxi Inbound Tourism Market Competitiveness on the Basis of the IPA Method |
| |
| Institution: | WEI Fu-wei , GAN Yong-ping , XIE Lian-hua ( 1. Department of Politics and Law, Hechi University, Yizhou, Guangxi 546300; 2. School of Resources and Environment Science; 3. School of Management Science, Guangxi Teachers Education University, Nanning, Guangxi 530001, China) |
| |
| Abstract: | With the intensity of international tourism market competition, it is important for Guangxi to locate its tourism markets exactly and develop them. The thesis firstly measures the competitiveness of Guangxi in every inbound tourism market using RCA index, then it analyzes the relationship between competitiveness in Guangxi＇ s tourism markets and the market importance in Chinese tourism market by Importance - Performance Analysis Method （IPA） from static and dynamic points, and finally makes an analysis of the spatial and time variation of Guangxi inbound tourism market competitiveness. |
| |
| Keywords: | Revealed Comparative Advantage（RCA） Importance and Performance Analysis（IPA） inbound tourist market competitiveness Guangxi Zhuang Atonomous Region |
| 本文献已被 维普 等数据库收录！ |
