并购后销售服务网络的优化问题

研究的是企业横向并购后的销售服务网络的优化集成问题,文章以两个公司的横向并购为例,构造了可变策略下的系统优化模型.算法设计思想是:对待合并后的销售服务网络,采用"休克"式设计程序,暂时对所有的销售服务网点"视而不见".假设每个销售服务网点的运营能力相同,那么,所要研究的问题即转化为:在现有客户条件下,若一个销售服务中心可以为k个用户提供服务,求,如何确定客户销售服务中心的关系以使得销售服务中心总的效率最高.基于这种策略,文章给出了问题的优化模型及其求解算法,同时分析了该算法的时间复杂性.所得到结果与已有的研究结果具有较强的互补性.

Sales and Services Network Optimization after Merger and Acquisition

The optimization problem of sales and services network after merger and acquisition is studied in this paper. Constructed optimized model in non-fixed strategy, all the sales centers could be changed and rearranged. The idea of our algorithm is: Using "shock" program to sales network after merger. We design our new network as if all the centers did not exist. We just optimize the new network according to the customer set. If each sales center is identical, the problem can be formulated as how to construct ...