| 论现代企业文化的建设 |
| |
| 引用本文： | 李春彦,杨晓坤.论现代企业文化的建设[J].沈阳大学学报,2007,19(3):74-76. |
| |
| 作者姓名： | 李春彦 杨晓坤 |
| |
| 作者单位： | 沈阳大学,工商管理学院,辽宁,沈阳,110041 |
| |
| 摘 要： | 论述了企业文化建设的重要性。认为企业文化作为一种管理理论和管理艺术,是企业在多变的竞争环境中的精神支柱。建设与发展现代企业文化,对于企业来说尤为重要。就如何建设现代企业文化进行了探讨。
|
| 关 键 词： | 现代企业文化 企业精神 企业形象 诚信 |
| 文章编号： | 1008-9225（2007）03-0074-03 |
| 修稿时间： | 2006-11-06 |
Construction of Modern Corporate Culture |
| |
| LI Chunyan,YANG Xiaokun.Construction of Modern Corporate Culture[J].Journal of Shenyang University,2007,19(3):74-76. |
| |
| Authors: | LI Chunyan YANG Xiaokun |
| |
| Institution: | School of Business Administration, Shenyang University, Shenyang 110041, China |
| |
| Abstract: | The importance of the construction of modern enterprise culture is discussed.It is considered that,as an administration theory and administration art,corporate culture is the spiritual mainstay for the corporation in the changing environment of competition.The construction and development of corporate culture is more important for modern enterprise.It is discussed on how to construct the modern corporate culture. |
| |
| Keywords: | modern corporate culture corporate spirit corporate identity sincerity |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ |
|
