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浅谈高等职业学校广告摄影实训课的教学
引用本文:姚玉. 浅谈高等职业学校广告摄影实训课的教学[J]. 镇江高专学报, 2010, 23(4): 91-93
作者姓名:姚玉
作者单位:江苏城市职业学院传媒艺术系,江苏南京210036
摘    要:广告摄影是一门实践性很强的课程,充分体现了高等职业教育的"理实一体"、"学做合一"、"多证融合"的设计理念。在教学中应结合高职教育以能力为本位,理论知识以够用为度的原则,努力使教学达到预期的效果。从课程设计理念、教学内容、教学方法与手段等方面加强课程教学。

关 键 词:广告摄影  实训  课程设计

On teaching practical lessons of advertisement photography at higher vocational school
YAO Yu. On teaching practical lessons of advertisement photography at higher vocational school[J]. Journal of Zhenjiang College, 2010, 23(4): 91-93
Authors:YAO Yu
Affiliation:YAO Yu(Media Art Department;Jiangsu City Vocational College,Nanjiang 210036,China)
Abstract:advertisement photography is a strongly-emphasized practice subject.It fully embodies the designing concepts of higher vocational education: theory-practice integration,learning-and-doing integration and multiple certificate integration.Teachings in higher vocational education should stick to the principles of ability-centered training and moderate theoretical knowledge and strike for expected teaching effectiveness.Teachings should be strengthened in course design concept,teaching contents,teaching methods and teaching means.
Keywords:advertisement photography  practice  course design
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