| 浅析中国网络广告市场的现状及发展前景 |
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| 引用本文： | 高清兰.浅析中国网络广告市场的现状及发展前景[J].太原科技,2010(11):73-75. |
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| 作者姓名： | 高清兰 |
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| 作者单位： | 大同市气象局,山西大同037010 |
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| 摘 要： | 阐述了网络广告的概念，通过分析网络广告的市场特征及市场现状，对网络广告的发展前景进行了展望。
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| 关 键 词： | 网络媒体 广告市场 监管力度 创新模式 广告特征 |
Analysis of China's Internet Advertising Market Situation and Prospects |
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| GAO Qing-lan.Analysis of China's Internet Advertising Market Situation and Prospects[J].Taiyuan Science and Technology,2010(11):73-75. |
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| Authors: | GAO Qing-lan |
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| Institution: | GAO Qing-lan (Datong Meteorology Bureau, Datong 037010, China) |
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| Abstract: | In this paper, the author elaborated the concept intemet advertising.Through analyzing characteristics and market situation of intemet advertising, the author looked forward the future of internet advertising. |
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| Keywords: | network media advertising market supervision innovation model advertising feature |
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