| 论电视直播的传播价值与传播条件 |
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| 引用本文： | 孙薇. 论电视直播的传播价值与传播条件[J]. 浙江万里学院学报, 2010, 23(5): 58-62 |
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| 作者姓名： | 孙薇 |
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| 作者单位： | 浙江横店影视职业学院,浙江金华322118 |
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| 基金项目： | 浙江省高等学校优秀青年教师资助计划项目 |
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| 摘 要： | 直播方式实现了对受众知情权的尊重与满足,提高了电视的社会影响力。直播构建了一个公共的话语空间,为公众提供了与媒体互动的平台。从事件发展的可预知性来说,事件内容上的不可预知性越强,越适合进行直播;从时间性来看,成功的电视直播应该是时间在活动行进过程中充当主角,强调时间上的当下必视性与不可重复性。
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| 关 键 词： | 电视直播 传播价值 传播条件 |
A Study of the Values and Conditions of Live Transmission |
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| SUN Wei. A Study of the Values and Conditions of Live Transmission[J]. Journal of Zhejiang Wanli University, 2010, 23(5): 58-62 |
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| Authors: | SUN Wei |
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| Affiliation: | SUN Wei(Zhejiang Hengdian Movie ＆ Video Vocational College,Jinhua Zhejiang 322118) |
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| Abstract: | Live transmission has achieved the respect and satisfaction to the audience＇s right to know the information,and improves the social influence of television.Live constructs a public discourse space,while provides the platforms which can interact with the media for public.In terms of predictability for the course of events,the stronger the unpredictability of the contents,the more suitable for live broadcast.According to the character of time,the successful live transmission should play the main role on the process of the event,because the moment will not be repeated. |
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| Keywords: | live transmission value conditions |
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