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浅析现代传媒在构建休闲软环境中的潜质
引用本文:李晓科,刘锐. 浅析现代传媒在构建休闲软环境中的潜质[J]. 大连民族学院学报, 2010, 12(6): 553-555
作者姓名:李晓科  刘锐
作者单位:[1]大连电视台,辽宁大连116022 [2]大连民族学院组织人事部,辽宁大连116605
摘    要:通过对现代传媒的理论意义与潜能作用的分析,针对外籍受众的需求,从题材选择和表达方式上探究并提出了现代传媒对于构建休闲软环境的策略与具体建议。

关 键 词:现代传媒  休闲软环境  外籍受众  构建  文化

Potential Roles of Modern Media in the Construction of Leisure Software Environment
LI Xiao-ke,LIU Rui. Potential Roles of Modern Media in the Construction of Leisure Software Environment[J]. Journal of Dalian Nationalities University, 2010, 12(6): 553-555
Authors:LI Xiao-ke  LIU Rui
Affiliation:1.Dalian TV Station,Dalian Liaoning 116022,China;2.Department of Personnel and Organization,Dalian Nationalities University,Dalian Liaoning 116605,China)
Abstract:The theoretical significance and potential roles of modern media are studied.Taking the requirements of foreign audiences into consideration,the paper explores strategies concerning modern media in the construction of leisure software environment from the aspects of subject mater selection and expressions.
Keywords:modern media  leisure software environment  foreign audiences  construction  culture
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