| 注意力经济与电视节目生产 |
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| 引用本文： | 江虹. 注意力经济与电视节目生产[J]. 东莞理工学院学报, 2010, 17(2): 66-69 |
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| 作者姓名： | 江虹 |
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| 作者单位： | 华南理工大学,新闻与传播学院,广州,510632 |
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| 摘 要： | 借鉴经济学中研究居民消费结构趋势的扩展线性支出系统模型来间接把握我国电视观众注意力资源的分布,进而结合观众消费需求的变动趋势分析当前我国电视内容生产调整的方向。
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| 关 键 词： | 电视内容 消费结构 注意力经济 扩展线性支出系统模型 |
Attention Economy and Production of Television Program |
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| JIANG Hong. Attention Economy and Production of Television Program[J]. Journal of Dongguan Institute of Technology, 2010, 17(2): 66-69 |
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| Authors: | JIANG Hong |
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| Affiliation: | JIANG Hong (School of Journalism, South China University of Technology, Guangzhou 510632, China) |
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| Abstract: | By the model of extended linear expenditure system （ELES） in economics, this article researches on the trend of the consumption structure of residents for reference to grasp the distribution of attention resource of TV viewer in China indirectly. Moreover, it analyses the direction in China＇ s TV content production adjustment currently in combination with the tendency in the change of TV viewer＇ s consumption demand. |
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| Keywords: | TV content consumption structure attention deonomy model of extended linear expendituresystem （ELES） |
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