新产品开发动态模型探索

随着我国从计划经济体制向市场经济体制的过渡和发展, 当前各类企业正面临着日益激烈的产品市场的竞争。因而对于我国企业和经济的发展, 新产品的开发就特别具有针对性、广泛性和紧迫性。本文从宏观的产品价值、开发能力、动态反馈的分析、及微观的需求弹性、环境资源、经济效益等六项指标出发, 用标准值法、综合决策等方法建立了评选产品的数学模型, 用此模型便可作出新产品开发的决策。

The Study of the Dynamic Model for Developing New Products

Aloug with passageway from plan economic system to mar-ket economic system and the development,various enterprises nowadays are faced with fierce competition of market of products.Therefore, de-veloping new products becomes especially necessary, widespreading and urgent,On the basis of the macroscopic analysis of the products value, de-velopment ability and dynamic feedback and microcosmic six indexes if the elasticity of demand income,the environmental resources and so on,we established the mathematical model to evaluate the industrial products with the met hods of standart value and comprehensive evaluation and so on.We may select the new products with the method.