开发地域特色文化动画宣传片的核心技术研究

首先概述了动画宣传片的概念、特点、种类及国内外创作的实情,其次介绍了地域特色文化动画宣传片开发的现状及发展的趋势,接着重点阐述了运用Photoshop、Flash、Maya（3ds Max）、Zbrush、After Effects（Premiere）、TTPlayer、Gold Wave、Format Factory等软件开发动画宣传片的核心技术,最后介绍了一个实例——＂霸王别姬＂特色文化动画宣传片及衍生产品的开发过程.研究地域特色文化动画宣传片开发的核心技术,实现技术与艺术的完美融合,开发出较高质量的动画宣传片,对于宣传地域特色文化、服务地方经济社会发展、提升绿色GDP成色等方面,都具有重要的意义.

The core technology research on the development of animation promos based on regional characteristic culture

Firstly, this paper summarizes the concept, characteristic, types of animation promos and the creation of the truth at home and abroad. Secondly, the paper introduces the development of present situation and the trend of development of animation promos based on regional characteristic culture, then emphatically expounds use some softwares, such as Photoshop, Flash, Maya （3ds Max）, Zbrush, After Effects（Premiere）, TTPlayer, Gold Wave, Format Factory and so on, to de- velop animation promos used by the core technology. Finally, the paper introduces an instance： the development process of ＂Farewell my concubine＂ characteristic culture animation promo and deriva- tive product. Development research on the core technology of animation promos based on regional characteristic culture, to realize the perfect combination of technology and art, to develop high quali- ty animation promos, it is very meaningful to propagate the regional characteristic culture, to service the local economic and social development, to promote green GDP quality, etc.