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我国中小企业实施虚拟经营研究
引用本文:盛宝柱. 我国中小企业实施虚拟经营研究[J]. 科技情报开发与经济, 2005, 15(19): 187-189
作者姓名:盛宝柱
作者单位:安徽建筑工业学院,安徽,合肥,230022
基金项目:本文为安徽建筑工业学院硕士科研项目的研究成果之一(项目编号:2003-24).
摘    要:阐述了中小企业实施虚拟经营的必要性、有利条件,并对开展虚拟经营所采取的诸如培育核心竞争力、选择合适的虚拟伙伴、品牌战略的实施、信息化管理的建立、互联网的充分运用等主要手段及应注意的问题进行了论述.

关 键 词:中小企业 虚拟经营 经营方式
文章编号:1005-6033(2005)19-0187-03
收稿时间:2005-06-15
修稿时间:2005-06-15

Study on the Virtual Operation Carried out by Chinese Minor Enterprises
SHENG Bao-zhu. Study on the Virtual Operation Carried out by Chinese Minor Enterprises[J]. Sci-Tech Information Development & Economy, 2005, 15(19): 187-189
Authors:SHENG Bao-zhu
Affiliation:SHENG Bao-zhu
Abstract:This paper expounds the necessity of beneficial conditions of the small and medium-sized enterprises to implement the virtual operation, and discusses on the main adopted measures for implementing the virtual operation such as cultivating the core competitive power, selecting the suitable virtual partners, carrying out the brand strategy, establishing the informatized management, making full use of Internet, etc., and puts forward some problems needing attention in the virtual operation.
Keywords:small and medium-sized enterprises   virtual operation   operating mode
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