| 西安曲江遗址公园游客满意度调查分析 |
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| 引用本文： | 仇立慧,徐徐,李楠.西安曲江遗址公园游客满意度调查分析[J].西安联合大学学报,2012(5):44-46,55. |
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| 作者姓名： | 仇立慧 徐徐 李楠 |
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| 作者单位： | 西安文理学院文化与旅游学院,西安710065 |
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| 基金项目： | 西安市社会科学规划基金项目“西安国际旅游目的地消费者行为研究”（IIWL23） |
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| 摘 要： | 通过对曲江池遗址公园游客的抽样调查,从园区规划建设、旅游纪念品、娱乐活动、餐饮、服务等角度来分析游客对曲江池遗址公园的满意度,从而揭示影响游客满意度的因素及存在问题,在此基础上提出相应对策。
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| 关 键 词： | 西安 曲江池遗址公园 游客满意度 |
Survey and Analysis of Tourist Satisfaction about Xi＇an Qujiang Pool Park |
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| Authors: | GUN Li - hui XU Xu LI Nan |
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| Institution: | (School of Culture and Tourism, Xi＇an University of Arts and sciences, Xi＇an 710065, China) |
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| Abstract: | Through the sampling surveys of tourists in Xi＇an Qujiang Pool Ruins Park, this paper makes an analysis of tourist satisfaction about it from the aspects of park planning and construction, souvenirs, entertainment, food and beverage, service, and so on, reveals the factors, affecting tourists＇ satisfaction, and the existing problems, based on them, puts forward some corresponding countermeasures. |
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| Keywords: | Xi＇an Qujiang Pool Ruins Park tourist satisfaction |
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