基于知识图谱的企业国际化研究的热点及其演化

为了系统研究企业国际化的发展进程及趋势，利用CiteSpace软件对Wed of Science 2000~2020年收录的954篇企业国际化领域的文献进行了可视化分析并绘制了科学知识图谱。结果表明：2000~2020年企业国际化研究经历了缓慢、快速和规范3个发展阶段，主要研究热点包括企业绩效、中小企业国际化和进入模式等主题，而跨国公司治理及竞争优势等问题的研究可能是该领域未来研究的趋势。研究指出，企业国际化逐渐成为我国企业扩大市场规模的重要手段。2020年新冠疫情爆发使得国际环境越发复杂多变，企业国际化形势面临深刻挑战。

Hotspots and Their Evolution of Business-Internationalization Research Based on Mapping Knowledge Domain

To systematically study the development process and trend of enterprise internationalization, the software CiteSpace was used to visually analyze 954 references collected by Wed of Science from 2000 to 2020 and draw a map of scientific knowledge. The results show that the field of enterprise internationalization study experienced 3 stages of slow development, rapid development and standardized development from 2000 to 2020, and the main research themes included the enterprise performance, internationalization of small and medium-sized enterprises and their entry mode, while the issues of transnational corporation governance and competitive advantage may be the future trends in the study of enterprise Internationalization. The study suggested that enterprise Internationalization gradually becomes an important means for enterprises to expand market scale, but the COVID-19 pandemic in 2020 made the international environment more complex and inconstant, so the enterprise internationalization faces profound challenges.