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数字景区建设中的业务流程再造研究
引用本文:吴乾隆,李宏,吴东亮.数字景区建设中的业务流程再造研究[J].首都师范大学学报(自然科学版),2011,32(4):67-72.
作者姓名:吴乾隆  李宏  吴东亮
作者单位:1. 首都师范大学资源环境与旅游学院,北京,100048
2. 北京联合大学旅游学院,北京,100101
摘    要:数字景区是景区功能的数字化再现、延伸和拓展.本文分析了数字景区建设中存在的问题,阐述了数字景区建设与业务流程再造的关系;在此基础上,阐明了数字景区建设中业务流程再造的原则及主要内容.提出了数字景区建设中业务流程再造的方法与步骤.旨在通过数字景区业务流程、信息结构优化,全面促进景区环境、社会、经济的可持续发展.

关 键 词:数字景区  业务流程  流程再造

Research on Business Process Reengineering in the Process of Construction of Digital Scenic Spot
Wu Qianlong,Li Hong,Wu Dongliang.Research on Business Process Reengineering in the Process of Construction of Digital Scenic Spot[J].Journal of Capital Normal University(Natural Science Edition),2011,32(4):67-72.
Authors:Wu Qianlong  Li Hong  Wu Dongliang
Institution:1.The Institute of Resource Environment and Tourism of Capital Normal University,Beijing 100048; 2.The Institute of Tourism of Beijing Union University,Beijing 100101)
Abstract:By the means of digitization,digital scenic spot represented,extended and expanded the function of scenic.This article analyzed the problems during the digital scenic spot construction,and introduced the relationship between the digital scenic spot construction and business process reengineering.On the basis of which,it introduced the principles and main contents of business process reengineering,and provided the methods and steps of business process reengineering in the process of construction of digital scenic spot.Through the optimization of business process and information structure of digital scenic spot,this paper aimed to promote the sustainable development of scenic environment,social and economic.
Keywords:Digital Scenic Spot  Business Process  Process Reengineering
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