| 带有目标顾客定位的排队选址问题 |
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| 引用本文： | 胡丹丹,杨超,杨珺.带有目标顾客定位的排队选址问题[J].系统管理学报,2010,19(2). |
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| 作者姓名： | 胡丹丹 杨超 杨珺 |
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| 作者单位： | 华中科技大学,管理学院,武汉,430074 |
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| 基金项目： | 国家自然科学基金，教育部新世纪优秀人才支持计划 |
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| 摘 要： | 针对多种顾客类型情况,提出了可以对目标客户进行选择的排队选址模型.不同类型顾客的需求率和单位利润不同,通过选址和目标客户定位,选择服务区域和服务对象.将选址和目标顾客选择作为决策变量,建立了0-1整数规划模型,目标函数是使利润最大化.研究表明,选择适当的服务对象可有效提高设施利润.由于顾客选择和选址问题都是NP困难问题,提出了相应的启发式算法.
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| 关 键 词： | 目标顾客选择 选址 排队 启发式算法 |
Queuing Location with Target Customer Selection |
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| HU Dan-dan,YANG Chao,YANG Jun.Queuing Location with Target Customer Selection[J].Systems Engineering Theory·Methodology·Applications,2010,19(2). |
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| Authors: | HU Dan-dan YANG Chao YANG Jun |
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| Institution: | HU Dan-dan,YANG Chao,YANG Jun(School of Management,HuaZhong Science , Technology University,Wuhan 430074,China) |
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| Abstract: | For multiple customer classes,a queuing-location model with target customer selection is proposed.Different customer classes have different demand rates and unit profits.Service region and Service customer are determined through decision variables of location and target customer selection.0-1 integer programming model is built.The objective is to maximize profit.This study shows that selecting proper customer class can improve profit.As class selection and location problems are both NP-Hard,corresponding he... |
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| Keywords: | target customer selection location queuing heuristic |
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