| 怀化卷烟需求预测分析 |
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| 引用本文： | 邹亮. 怀化卷烟需求预测分析[J]. 湖南文理学院学报(自然科学版), 2011, 0(3): 92-95 |
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| 作者姓名： | 邹亮 |
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| 作者单位： | 怀化烟草专卖局营销中心; |
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| 摘 要： | 为了研究怀化卷烟市场需求,以怀化卷烟历史销售数据为样本,选用二元线性回归模型对其拟合分析,并通过一阶差分模型描述卷烟需求量变化情况,给出了怀化卷烟需求预测模型,并预测出201 1年的怀化市场卷烟需求量为165 357箱,结果显示居民人均收入变化对卷烟需求量的影响比单箱值变化对其影响要大.
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| 关 键 词： | 怀化 卷烟需求 二元线性回归 模型 |
Analysis of cigarette demand forecast of Huaihua |
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| ZOU Liang. Analysis of cigarette demand forecast of Huaihua[J]. Journal of Hunan University of Arts and Science:Natural Science Edition, 2011, 0(3): 92-95 |
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| Authors: | ZOU Liang |
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| Affiliation: | ZOU Liang(Marketing Center,Huaihua Tobacco Monopoly Administration,Huaihua 418000,China) |
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| Abstract: | Using Huaihua cigarette sales data for the sample of historical observations,and binary linear regression analysis,the model was described by first-order differential changes in the demand for cigarettes,and then Huaihua cigarette demand forecasting model was developed,which predicted the market demand for 165,357 boxes of cigarettes in 2011 in Huaihua,and the chang of per capita income of the residents is larger than the single-box value change to the effects on the cigarette demand. |
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| Keywords: | Huaihua cigarettedemand binary linear regression model |
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