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基于客户基础的企业核心竞争力的培育
引用本文:高嘉莉.基于客户基础的企业核心竞争力的培育[J].科学之友,2009(4):62-63.
作者姓名:高嘉莉
作者单位:山西大学管理学院;晋中学院;
摘    要:在激烈的市场竞争中,企业如何培育核心竞争力成为焦点。客户作为企业市场竞争的主要来源,文章从客户价值与核心竞争力的关系进行分析,指出企业核心竞争力的培育应以客户价值为核心,并提出相应的方式。

关 键 词:核心竞争力  客户价值  培育

Based on Customer Foundation Enterprise Core Competitiveness Raise
Gao Jiali.Based on Customer Foundation Enterprise Core Competitiveness Raise[J].Friend of Science Amateurs,2009(4):62-63.
Authors:Gao Jiali
Abstract:In intense market competition,how does the enterprise cultivate the core competitiveness to become the focal point.The customer as the enterprise market competition's important source, the article carries on the analysis from the customer value and core competitiveness's relations,pointed out that the enterprise core competitiveness the cultivation should take the customer value as a core, and proposes the corresponding way.
Keywords:core competitiveness  customer value  cultivation  
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