基于PLS路径模型的农村妇女体育行为影响因素——以湘鄂渝黔边区为例

探讨了湘鄂渝黔边区农村妇女体育行为的主要影响因素，为体育干预和健康促进提供理论依据.采用随机整群抽样方法抽取年龄在18~60岁的湘鄂渝黔边区农村妇女（520人）进行问卷调查，运用偏最小二乘法构建体育行为影响因素的结构方程模型.研究结果显示，不同职业、不同文化的农村妇女之间存在显著差别，健康状况、社区因素、社会支持是影响体育行为的重要因素，心理状况、体育价值观的直接影响并不是很显著，但存在间接影响路径.加大社会支持力度，创造良好的社会环境，满足湘鄂渝黔边区农村妇女的多元化体育需求，提高农村妇女体育认知，形成积极体育价值观，可促进农村妇女身心健康全面发展.

Empirical Study on Factors of Influencing Rural Women Sports Behavior Based on PLS Path Modeling:Case Study in Border Areas of Hunan,Hubei,Chongqing and Guizhou

To investigate the main factors of influencing rural women sports behavior in the national border areas of Hunan,Hubei,Chongqing and Guizhou with the aim of providing evidence for sports intervention and health promotion,the author selected 520 rural women between 18 and 60 years old in the border areas of Hunan,Hubei,Chongqing and Guizhou by random sampling method,and made questionnaire survey.Structural equation model(SEM) of the influential factors was constructed through the partial least squares method.Results showed significant difference among rural women of different occupation and different culture.Health,community factors,social support were important factors of affecting the women’s physical behavior.Women’s psychological status and value on sports showed indirect impact.It is concluded that social support must be increased and good social environment be created,to meet women’s sports demand in these areas,promote their sports awareness,and develop their positive values on sports,so that the rural women’s physical and mental health can be improved.