| 模因论视角下的旅游资料翻译 |
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| 引用本文： | 龙仕文,殷阳丽,苏已贵.模因论视角下的旅游资料翻译[J].重庆工商大学学报(自然科学版),2012(7):99-102. |
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| 作者姓名： | 龙仕文 殷阳丽 苏已贵 |
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| 作者单位： | 西南石油大学外国语学院 |
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| 摘 要： | 作为一种新兴理论,模因论与翻译的结合使翻译策略的研究有了新的进路。旅游是文化传承的一种典型方式,旅游素材多蕴藏着历史文化模因;而旅游资料翻译本身更是一个跨文化模因传播过程。通过一些旅游文本的英译实例,探析模因论视角下的旅游资料翻译策略和技巧,以促进旅游模因的传播。
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| 关 键 词： | 模因 模因论 旅游翻译 翻译策略 |
Analysis of Tourism Materials Translation from the Perspective of Memetics |
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| LONG Shi-wen,YIN Yang-li,SU Yi-gui.Analysis of Tourism Materials Translation from the Perspective of Memetics[J].Journal of Chongqing Technology and Business University:Natural Science Edition,2012(7):99-102. |
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| Authors: | LONG Shi-wen YIN Yang-li SU Yi-gui |
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| Institution: | (School of Foreign Languages,Southwest Petroleum University,Chengdu 610500,China) |
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| Abstract: | Since the marriage between Memetics and translation,a brand new standard for the choosing of translating strategies have come into being.On the other hand,tourism,as a typical way to maintain cultural heritage,contains lots of historical and cultural memes;and tourism translation itself is a process of memes dissemination cross-culturally.Through analyzing some examples of Chinese to English translation,the paper discusses the translating strategies and techniques from the perspective of Memetics to ensure better dissemination of tourism memes. |
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| Keywords: | memes memetics tourism translation translating strategies |
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