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浅析新形势下中资寿险公司的企业文化建设
引用本文:杨云燕.浅析新形势下中资寿险公司的企业文化建设[J].南昌职业技术师范学院学报,2003(3):54-56.
作者姓名:杨云燕
作者单位:中国太平洋寿险南昌分公司,江西省南昌市,330009
摘    要:本文论述了如何充分利用建设全面小康社会的市场环境和条件,通过企业文化建设,提升企业的核心竞争力,促进中资寿险公司持续快速发展。

关 键 词:中资寿险公司  企业文化  全面建设小康社会  市场经济  文化建设  核心竞争力
文章编号:1007-3558(2003)03-0054-03
修稿时间:2003年3月26日

The Analysis of the Enterprise Culture Construction of Chinese Life Insurance Companies in the New Conditions
YANG Yun-yan.The Analysis of the Enterprise Culture Construction of Chinese Life Insurance Companies in the New Conditions[J].Journal of Nanchang Vocational & Technical Techers' College,2003(3):54-56.
Authors:YANG Yun-yan
Abstract:In the new situation of building a well-off society in all ways, we must make full use of the market circumstances and conditions, make Chinese life insurance enterprises more competitive in the market and promote their fast and continuous development through the enterprise culture building.
Keywords:life insurance company  enterprise culture  the competitiveness as a core enterprise
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