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经济类高职学生消费行为及消费心理探析—以浙江高职院校为例
引用本文:徐异.经济类高职学生消费行为及消费心理探析—以浙江高职院校为例[J].高等职业教育,2008,17(5):90-92.
作者姓名:徐异
作者单位:浙江金融职业学院,浙江杭州310018
摘    要:高速发展的浙江经济带动了对经济、金融人才的需求,这对经济类高职院校来说既是一个难得的发展契机,也是一个严峻挑战。对今后将从事经济、金融工作的经济类高职院校学生来说,探析如何加强健康消费观念的培养与塑造,培养和加强财商,是培养职业操守和职业道德的具体内容,具有非常现实的意义。

关 键 词:经济类高职学生  消费行为和资料心理  探析

A Viewpoint of Consumption Behavior & Consumption Psychology of Higher Vocational Colleges of Economics——Taking Zhejiang higher vocational colleges as examples
XU Yi.A Viewpoint of Consumption Behavior & Consumption Psychology of Higher Vocational Colleges of Economics——Taking Zhejiang higher vocational colleges as examples[J].Higher Vocational Education:Journal of Tianjin Professional College,2008,17(5):90-92.
Authors:XU Yi
Institution:XU Yi (Zhejiang Financial Professional College, Hangzhou 310018, China)
Abstract:High-speed economic development in Zhejiang Province led to a great demand for economic and financial talent. It is a good opportunity for the development of financial vocational colleges, and the students need higher personnel qualities to meet the demands, for these students will be engaged in economic, financial and economic fields. So it is important to discuss how to enhance the healthy consumption and cultivate the sense of financial quality, becoming the content of cultivating vocational moral.
Keywords:economic vocational colleges students  consumer behavior and consumer psychology  action
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