| 银行业IT策略响应指标体系的建立及实证分析 |
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| 引用本文： | 刘春红,李小兵,刘胜.银行业IT策略响应指标体系的建立及实证分析[J].东华大学学报(自然科学版),2005,31(3):15-19. |
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| 作者姓名： | 刘春红 李小兵 刘胜 |
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| 作者单位： | 1. 东华大学旭日工商管理学院,上海,200051
2. 上海浦东发展银行,上海,200070 |
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| 基金项目： | 国家自然科学基金资助,项目编号:70102007 |
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| 摘 要： | 面对信息技术在企业中日益深入和广泛的应用，这里试图从IT策略响应角度分析信息技术在企业竞争中的战略价值。在理论分析的基础上，建立了测量IT策略响应的指标体系并对上海市的国有、股份制和地方性3类银行进行问卷调研，实证研究我国银行业IT策略响应的现状。本次调研共发放问卷300份，回收有效问卷192份。依据调研数据，从客户服务和内部运作两个方面，分析IT在3类银行应用中的战略价值。
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| 关 键 词： | 银行 IT策略响应 客户服务 内部运作 战略价值 |
| 修稿时间： | 2004年8月23日 |
IT Strategic Impact Index System and Empirical Study in the Banks |
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| LIU Chun-hong,LI Xiao-bing,LIU Sheng.IT Strategic Impact Index System and Empirical Study in the Banks[J].Journal of Donghua University,2005,31(3):15-19. |
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| Authors: | LIU Chun-hong LI Xiao-bing LIU Sheng |
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| Institution: | LIU Chunhong~1,LI Xiaobing~1,LIU Sheng~2 |
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| Abstract: | Facing the extensive application of IT in enterprises, this text try to analyse the strategic value in the competition of IT from IT Strategic Impact information technology. Based on the theoretical analysis, this text has set up the index system that measuring the IT Strategic Impact. And carrying on investigation of questionnaire to staterun, shareholding and local three kinds of banks in Shanghai, we research the current situation of IT Strategic Impact in Chinese banks. In the research we grant 300 shares of questionnaires altogether, and retrieve effective 192 shares of questionnaires. According to the data of investigation, we analyse the strategic value of IT in three kinds of banks from two respects of customer service and inside operation. |
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| Keywords: | bank IT strategic impact customer service inside operation strategic value |
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