| 关于创建高校图书馆服务品牌的探讨 |
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| 引用本文： | 赖学红.关于创建高校图书馆服务品牌的探讨[J].科技情报开发与经济,2005,15(7):20-21. |
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| 作者姓名： | 赖学红 |
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| 作者单位： | 赣南师范学院图书馆,江西,赣州,341000 |
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| 摘 要： | 从图书馆服务品牌的内涵及特征的科学性出发，探讨了创建高校图书馆服务品牌的具体措施，包括找准图书馆服务品牌的定位、树立先进的服务理念、进行“以人为本”的内部运营、提高馆员素质以及处理好服务与承诺的关系等内容。
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| 关 键 词： | 高校图书馆 读者服务 服务品牌 |
| 文章编号： | 1005-6033(2005)07-0020-02 |
| 修稿时间： | 2005年1月7日 |
Probe into Creating the Service Brand of University Library |
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| LAI Xue-hong.Probe into Creating the Service Brand of University Library[J].Sci-Tech Information Development & Economy,2005,15(7):20-21. |
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| Authors: | LAI Xue-hong |
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| Institution: | LAI Xue hong |
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| Abstract: | Starting from the connotations, features and scientificness of the s ervice brand of the library, this paper probes into the concrete measures for cr eating the service brand of university library, which includes the contents of m aking correct positioning of library's service brand, setting up the advanced se rvice conception, carrying out the people-based internal operation, improving t he quality of the librarians, and treating well the relation between the service and the promise, etc. |
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| Keywords: | university library service for readers service brand |
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